Case studies & testimonials
Why are we the best choice for call management?

Case study: One
Nature of Activity: Outbound Telephone Sales – Non-stockists
Number of calls: 3000
Campaign Objective: To contact customers who were not currently stocking the brand and to drive distribution and volume of the range of products by way of an introductory offer.
Timescale: 1 Week
Results: 84% of decision makers were reached and 1029 orders were obtained. A strike rate of 41% was achieved with an average order of 5 cases.
Case study: Two
Nature of Activity: Outbound Telephone Sales – New Product Launch
Number of calls: 500
Campaign Objective: To introduce a newly launched product and gain distribution of the brand into a range of profiled accounts by using a promotional incentive.
Timescale: 2 Days
Results: 79% of decision makers were reached and 92 new stockists were obtained. A strike rate of 23% was achieved with an average order of 2 cases.


Case study: Three
Nature of Activity: Mailshot Follow Up Calls
Number of calls: 700
Campaign Objective: To carry out prompt calls (following a mailshot) to invite the target audience to sign up and take part in a Loyalty Scheme.
Timescale: 3 Days
Results: 89% of decision makers were reached and the exercise proved useful in creating awareness of the scheme that the majority were oblivious to. Prior to calling only 25% had signed up to the scheme. Post calling activity, 84% of the target audience expressed an interest and wanted to take part.
“The calling exercise proved useful in determining how successful our approach was. In the future it will be more cost effective to carry out courtesy calls to our target audience to ask them if they would like to take part prior to sending out the details rather than assuming they will. The exercise also concluded that the mailshot sent out did not create the awareness we envisaged”.
Case study: Four
Nature of Activity: Outbound Telephone Data Cleanse
Number of calls: 49,000
Campaign Objective: To deduplicate and contact customers world-wide to collect the name and email address of the EHS Manager and discuss a new product launch.
Timescale: 6 Weeks
Results: 50% data captured


Case study: Five
Nature of Activity: Outbound Telephone Sales – Non Stockists
Number of calls: 1500
Campaign Objective: To contact customers who were not currently stocking the brand and to drive distribution and volume of the range of products by way of an introductory offer.
Timescale: 1 Week
Results: 81% of decision makers were reached and 293 new stockists were obtained. A strike rate of 25% was achieved with an average order of 3 units.
Case study: Six
Nature of Activity: Sales Consultancy, Sales Recruitment & Management, Business Development, Lead Generation
Contract Term: 20 hours per week for 12 months
Campaign Objective: Support a local business start up launching a new cider. Work closely with the senior management team to help devise a clear calling strategy linked with sales force activity to generate over 500 clients within a 12 month period.

Testimonials
